Ham Kerr Property

Top 5 Real Estate Sales Strategies

By admin

February 22nd, 2024

In the ever-evolving world of real estate, it is crucial to keep up with the times by embracing innovation and adaptability. Here, we present five cutting-edge selling techniques that are revolutionising the current market landscape. Whether you are an experienced agent or a homeowner looking to sell, these strategies have the potential to elevate your game:

Immersive Virtual Staging and Tours 

Embracing technology’s dominance in our lives today, virtual staging and immersive 3D tours have emerged as invaluable tools. Enabling prospective buyers to visualize properties at their convenience fosters increased engagement and generates heightened interest.

Harnessing Social Media Marketing Potential 

The power of social media platforms extends far beyond mere trends; they offer effective marketing opportunities for real estate professionals. Employing targeted advertisements, captivating content, and hosting virtual open houses on popular platforms such as Instagram and Facebook allows access to wider audiences than ever before.

Tailored Email Campaigns for Personalized Engagement 

Gone are the days when generic mass emails sufficed in capturing attention. In this digital age, personalized email campaigns tailored specifically to cater to individual needs and interests can significantly enhance audience engagement rates while fostering higher response rates.

Emphasising High-Quality Professional Photography 

Recognising that images possess immense visual impact in real estate endeavours is key – a single picture can be worth thousands of dollars! Investing in professional photography services can dramatically amplify the aesthetic appeal of property listings while effectively attracting potential buyers.

Transformative Open House Experiences 

Reinventing conventional open house events into unforgettable experiences has become instrumental in setting properties apart from others on the market. Implementing innovative ideas like themed open houses complete with catering services alongside detailed storytelling about the property creates lasting impressions on interested parties.

These strategies transcend mere property transactions; they aim at creating meaningful experiences that resonate with potential buyers. By incorporating these game-changing techniques into your sales repertoire, you can expect to witness a substantial difference in terms of speed and profitability when navigating today’s competitive real estate market. #PropertyAdvisors#BuyerAdvocacy#RealEstateExperts#PropertyInvestmentStrategies

Property Management Kew | Expert Kew Property Managers | Ham Kerr Property

Managing property in Kew requires more than just an agent — it demands a team that truly understands the suburb’s heritage character, premium schools, and discerning tenants. At Ham Kerr Property, we’ve been trusted property management specialists across Kew and the City of Boroondara for over 30 years. From meticulous tenant selection to proactive maintenance and transparent communication, our family-run team delivers peace of mind and premium results for every property we manage.

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Weekly Australian Auction Market Analysis: 26–28 September 2025

The Melbourne auction market pushed through spring’s final stretch with the kind of stamina that has defined this campaign, absorbing a surge in listings and still clearing the bulk of quality stock. Following last week’s Super Saturday result, where combined capitals achieved 72.3 per cent and Melbourne cleared 75.7 per cent, this week settled into a more sustainable rhythm. Melbourne recorded 1,345 scheduled auctions with 984 reported results and a clearance rate of 68 per cent. That is a step down from the frenzy of Super Saturday, but it is still a strong outcome given the Melbourne Cup lull, the snap-back in volumes that inevitably follows, and the persistent headwind of higher serviceability. The median sale price in Melbourne came in at $991,000, pointing to firm buyer depth in family-friendly corridors and renewed activity from investors targeting yield and depreciation benefits as the year winds down.

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